Oversee agency strategy for the VW.com platform.

Work with analytics, user experience, design, copy, and client teams to push the platform forward and improve the shopping experience.

Target wanted to celebrate the release of Star Wars Episode VII. So we built a way for their guests to share their favorite memories, and turned them into a museum that every fan could explore.

Turn a niche performance car into a halo for the entire Volkswagen brand? Ok. We made something that every driver can relate to. Making race car noises.